Google Digital Business Marketing Apprenticeship 2024
The Google Digital Business Marketing Apprenticeship is a 24-month program designed to provide individuals with learning and development opportunities in the field of Digital Business Marketing. This apprenticeship is ideal for recent graduates or those with work experience in other industries looking to kickstart their career in digital marketing.
Location & Relocation Assistance
Selected applicants will be matched with a team and colocated in one of the following cities:
- Hyderabad, Telangana
- Gurugram, Haryana
- Mumbai, Maharashtra
- Bengaluru, Karnataka
Relocation assistance is available for candidates who move more than 100 km from their current location to their matched office.
Program Duration and Commitment
- The apprenticeship spans 24 months.
- It is not a full-time permanent role.
- The application process may take 18 to 24 weeks, so applicants are advised to remain patient during this period.
Note: The role does not offer immigration sponsorship.
Application Deadline
Submit your application before October 23, 2024, at 11 PM IST.
Upon applying, you will have the opportunity to select your preferred working location from the cities mentioned above.
Minimum Qualifications
- A Bachelor’s degree or equivalent practical experience.
- A maximum of 1 year of experience in a Digital Business Marketing role post-graduation.
- Proficiency in Google Workspace (e.g., Gmail, Chrome, Docs, Sheets) or similar applications.
- Fluent communication in English, with the ability to follow instructions, learn from training documents, and presentations.
Preferred Qualifications
- Experience in various industries such as Events, Media, Customer Service, Hospitality, Tourism, Accounting, etc.
- Ability to work with ambiguous tasks, identify suitable solutions, and seek help where necessary.
- Strong problem-solving and critical thinking skills.
- Interest in building a career in Digital Marketing.
- Ability to work both independently and within a team framework.
Responsibilities
- Develop your knowledge of digital ad platforms, online campaigns, and troubleshooting for ad accounts.
- Partner with teams to drive product and partnership solutions.
- Learn business development by addressing leads from new and existing clients, and act as an account coordinator and facilitator.
- Analyze data to derive insights and identify opportunities for clients and agencies.
- Apply AI-based solutions to enhance productivity in digital advertising.
About the Apprenticeship
This apprenticeship is open to individuals who have completed their university degree and are looking to begin a career in Digital Business Marketing. If you’re currently pursuing a degree or have been working in the field for more than 12 months, you may explore other career opportunities at Google.
During the program, you will:
- Work alongside Googlers to solve real-life problems.
- Collaborate with cross-functional teams to design and implement marketing campaigns across Google Ads platforms.
- Receive support from an external training partner.
Key Skills You’ll Develop
- Marketing on Digital Platforms and Apps: Creating value through digital ads.
- Customer Targeting: Analyzing data to identify and target users.
- Business Development: Understanding the sales funnel and life of a lead.
- Optimizing Ad Accounts: Gaining expertise in Google ad products.
- Campaign Management: Strategizing and evaluating end-to-end campaigns.
- Running a Digital Marketing Agency: Learning how to operate a business with digital marketing expertise.
- Troubleshooting Ad Technologies: Partnering with cross-functional teams to resolve issues for ad clients.
- Generative AI in Digital Marketing: Applying AI to enhance digital advertising.
- Ad Product Certifications: Earning certifications for leading ad products.
Career Paths After the Apprenticeship
Upon completion, apprentices can explore various digital marketing roles such as:
- Ad Product Specialist
- Account Manager
- Business Development Associate
- Digital Marketing Specialist
- SEO Analyst
- Digital Marketing Manager
Google’s Commitment to Diversity
At Google, we celebrate diversity and believe that a variety of perspectives lead to better products and services. Apprentices are part of this mission, bringing unique experiences that help ensure our products reflect the diversity of our users.
Conclusion
This apprenticeship is an excellent opportunity to gain hands-on experience and develop digital marketing skills. It offers exposure to different areas within Google and provides external training to ensure professional growth. Apprenticeships contribute significantly to the development of digital skills and can serve as a pathway to a meaningful career.
Apply by October 23, 2024, and take the first step towards your digital marketing career with Google!
